{"id":24271,"date":"2024-01-26T16:01:16","date_gmt":"2024-01-26T14:01:16","guid":{"rendered":"https:\/\/staging.adictiz.com\/project\/penalty-carrefour\/"},"modified":"2025-02-03T16:51:23","modified_gmt":"2025-02-03T14:51:23","slug":"penalty-carrefour","status":"publish","type":"project","link":"https:\/\/staging.adictiz.com\/es\/project\/penalty-carrefour\/","title":{"rendered":"Penalty | Carrefour"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00bb1&#8243; disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.23.4&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#F9F9F9&#8243; background_image=\u00bbhttps:\/\/staging.adictiz.com\/wp-content\/uploads\/2024\/01\/ads-statique-playable-vide.webp\u00bb background_size=\u00bbinitial\u00bb width=\u00bb100%\u00bb max_width=\u00bb100%\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||38px||false|false\u00bb bottom_divider_color=\u00bb#000000&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.23.1&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb100%\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_code _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb100%\u00bb max_width=\u00bb100%\u00bb module_alignment=\u00bbright\u00bb overflow-y=\u00bbhidden\u00bb custom_margin=\u00bb230px|0px|0px|0px|false|false\u00bb custom_padding=\u00bb0px|0px|0px|750px|false|false\u00bb hover_enabled=\u00bb0&#8243; border_color_all=\u00bb#FFFFFF\u00bb global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]<!-- [et_pb_line_break_holder] --><iframe loading=\"lazy\" src=\"https:\/\/files.adictiz.com\/playableAds\/penalty-carrefour\/300x600\/index.html\" scrolling=\"no\" width=\"300\" height=\"600\" allow=\"fullscreen\"><\/iframe><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<style> <!-- [et_pb_line_break_holder] -->  iframe { <!-- [et_pb_line_break_holder] -->    display: block; <!-- [et_pb_line_break_holder] -->    margin: 0 auto; <!-- [et_pb_line_break_holder] -->  } <!-- [et_pb_line_break_holder] --><\/style>\n<p> <!-- [et_pb_line_break_holder] --> [\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text disabled_on=\u00bbon|on|off\u00bb _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_font_size=\u00bb16px\u00bb text_line_height=\u00bb1.4em\u00bb header_2_font=\u00bbMontserrat|300|||||||\u00bb header_2_font_size=\u00bb16px\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||40px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center;\"><em>Se trata de una demostraci\u00f3n de la mec\u00e1nica de juego de Adictiz y no constituye una campa\u00f1a real.<\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px||||false|false\u00bb custom_padding=\u00bb0px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb30px\u00bb text_line_height=\u00bb1.2em\u00bb header_font=\u00bbMontserrat|300|||||||\u00bb min_height=\u00bb47px\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_margin_tablet=\u00bb17px||||false|false\u00bb custom_margin_phone=\u00bb0px||||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb text_font_size_tablet=\u00bb30px\u00bb text_font_size_phone=\u00bb25px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h1 style=\"text-align: center;\">Carrefour<strong> juega con su p\u00fablico<\/strong> para el lanzamiento de FIFA<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_font_size=\u00bb16px\u00bb text_line_height=\u00bb1.4em\u00bb header_2_font=\u00bbMontserrat|300|||||||\u00bb header_2_font_size=\u00bb16px\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2 style=\"text-align: center;\">El lanzamiento de penaltis es una mec\u00e1nica muy atractiva (disponible en los modos f\u00fatbol o rugby).<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; disabled_on=\u00bboff|off|on\u00bb module_id=\u00bbgran-angular-m\u00f3vil\u00bb _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#F9F9F9&#8243; custom_margin=\u00bb0px|0px|0px|0px|false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.23.4&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb100%\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb|auto||auto|false|false\u00bb custom_padding=\u00bb|30px||30px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.23.4&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_padding=\u00bb|0px||0px|false|false\u00bb border_color_all=\u00bbRGBA(255,255,255,0)\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.23.4&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|700|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb30px\u00bb text_line_height=\u00bb1.1em\u00bb header_text_color=\u00bb#0092FF\u00bb header_font_size=\u00bb32px\u00bb header_line_height=\u00bb1.2em\u00bb header_2_font=\u00bb|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb30px\u00bb header_2_line_height=\u00bb1.2em\u00bb header_3_font=\u00bbMontserrat|700|||||||\u00bb header_3_text_align=\u00bbcenter\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb31px\u00bb custom_margin=\u00bb20px||20px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h3 style=\"text-align: center;\">El gran angular o media p\u00e1gina<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.23.4&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center;\">Se trata de un formato muy popular para los anuncios reproducibles, gracias a su tama\u00f1o impactante y uniforme.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.23.4&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb100%\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_code _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb100%\u00bb max_width=\u00bb100%\u00bb module_alignment=\u00bbright\u00bb overflow-y=\u00bbhidden\u00bb custom_margin=\u00bb20px|0px|0px|0px|false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb border_color_all=\u00bb#FFFFFF\u00bb global_colors_info=\u00bb{}\u00bb]<!-- [et_pb_line_break_holder] --><iframe loading=\"lazy\" src=\"https:\/\/files.adictiz.com\/playableAds\/penalty-carrefour\/300x600\/index.html\" scrolling=\"no\" width=\"300\" height=\"600\" allow=\"fullscreen\"><\/iframe><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<style> <!-- [et_pb_line_break_holder] -->  iframe { <!-- [et_pb_line_break_holder] -->    display: block; <!-- [et_pb_line_break_holder] -->    margin: 0 auto; <!-- [et_pb_line_break_holder] -->  } <!-- [et_pb_line_break_holder] --><\/style>\n<p> <!-- [et_pb_line_break_holder] --> [\/et_pb_code][et_pb_text disabled_on=\u00bboff|on|on\u00bb _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_font_size=\u00bb16px\u00bb text_line_height=\u00bb1.4em\u00bb header_2_font=\u00bbMontserrat|300|||||||\u00bb header_2_font_size=\u00bb16px\u00bb custom_margin=\u00bb20px||0px||false|false\u00bb custom_padding=\u00bb0px||40px||false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center;\"><em>Se trata de una demostraci\u00f3n de la mec\u00e1nica de juego de Adictiz y no constituye una campa\u00f1a real.<\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px||||false|false\u00bb custom_padding=\u00bb0px||20px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||30px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.24.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_line_height=\u00bb1.5em\u00bb global_colors_info=\u00bb{}\u00bb]Carrefour lanza una audaz campa\u00f1a para celebrar el esperado lanzamiento del <strong>nuevo juego FIFA<\/strong>. La clave de esta campa\u00f1a es el uso innovador de Playable Ads, con el juego del Penalti. Una <strong>experiencia inmersiva que celebra el deporte<\/strong> y crea una conexi\u00f3n memorable con los consumidores. El juego Penalty ofrece una mec\u00e1nica cautivadora en la que se invita a los jugadores a marcar el <strong>m\u00e1ximo n\u00famero de puntos<\/strong> en un tiempo determinado. Esta experiencia \u00fanica trasciende los l\u00edmites del entretenimiento tradicional, ofreciendo una oportunidad excepcional para combinar el mundo de la FIFA con la emoci\u00f3n del Penalty. Este formato de penalti de Playable Ads sirve de catalizador para <strong>aumentar la notoriedad de la marca<\/strong> Carrefour al ofrecer a los usuarios una experiencia interactiva y atractiva. Esta campa\u00f1a va m\u00e1s all\u00e1 de la simple promoci\u00f3n del juego FIFA, ya que crea una experiencia inmersiva que entusiasma a los usuarios. Mediante el uso de Playable Ads, <strong>Carrefour se desmarca de la competencia<\/strong> ofreciendo una experiencia interactiva \u00fanica, reforzando la conexi\u00f3n emocional entre la marca y los consumidores. La campa\u00f1a de penalizaci\u00f3n Playable Ads de Carrefour representa una interesante estrategia de marketing para <strong>promocionar el lanzamiento de un nuevo juego<\/strong>.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb use_background_color_gradient=\u00bbon\u00bb background_color_gradient_stops=\u00bb#f4f4f4 0%|#ffffff 16%\u00bb min_height=\u00bb280.2px\u00bb custom_margin=\u00bb60px||0px||false|false\u00bb custom_margin_tablet=\u00bb0px||-20px||false|false\u00bb custom_margin_phone=\u00bb-8px||-20px||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb25px||0px||false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px||-19px||false|false\u00bb custom_margin_tablet=\u00bb0px||-19px||false|false\u00bb custom_margin_phone=\u00bb-34px||||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.18.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb30px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb17px||||false|false\u00bb custom_margin_tablet=\u00bb17px||||false|false\u00bb custom_margin_phone=\u00bb0px||||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb40px||||false|false\u00bb text_font_size_tablet=\u00bb30px\u00bb text_font_size_phone=\u00bb25px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center;\">M\u00e1s de <strong>200 marcas<\/strong> conf\u00edan en nosotros<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb global_module=\u00bb7688&#8243; saved_tabs=\u00bball\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/staging.adictiz.com\/wp-content\/uploads\/2023\/03\/Clients-adictiz-confiance.webp\u00bb title_text=\u00bbNuestros-clientes-conf\u00edan-en-nosotros-m\u00f3viles\u00bb align=\u00bbcenter\u00bb src_tablet=\u00bbhttps:\/\/staging.adictiz.com\/wp-content\/uploads\/2023\/05\/Nos-clients-ils-nous-font-confiance-mobile.webp\u00bb src_phone=\u00bbhttps:\/\/staging.adictiz.com\/wp-content\/uploads\/2023\/05\/Nos-clients-ils-nous-font-confiance-mobile.webp\u00bb src_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.23.4&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb98%\u00bb custom_margin=\u00bb-18px||||false|false\u00bb custom_padding=\u00bb20px||||false|false\u00bb filter_contrast=\u00bb105%\u00bb mix_blend_mode=\u00bbdarken\u00bb global_colors_info=\u00bb{}\u00bb src__hover_enabled=\u00bboff|desktop\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb0px||100px||false|false\u00bb custom_margin_tablet=\u00bb20px||||false|false\u00bb custom_margin_phone=\u00bb-42px||-34px||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb0px|20px||20px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.18.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb28px\u00bb text_line_height=\u00bb1.2em\u00bb header_2_font=\u00bbMontserrat|300|||||||\u00bb header_2_font_size=\u00bb28px\u00bb custom_margin=\u00bb60px||0px||false|false\u00bb custom_padding=\u00bb30px||20px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2 style=\"text-align: center;\">Una plataforma \u00fanica para <strong>alcanzar sus objetivos de<\/strong> <strong>marketing<\/strong> y recopilar datos exclusivos<\/h2>\n<p>[\/et_pb_text][et_pb_button button_url=\u00bbhttps:\/\/staging.adictiz.com\/demo\/\u00bb button_text=\u00bbSolicitar una demostraci\u00f3n\u00bb button_alignment=\u00bbcenter\u00bb _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb 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FIFAEl lanzamiento de penaltis es una mec\u00e1nica muy atractiva (disponible en los modos f\u00fatbol o rugby).El gran angular o media p\u00e1ginaSe trata de un formato muy popular para los [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":24272,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[283,280],"project_tag":[334],"class_list":["post-24271","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-carrefour-es","project_category-playable-ads-es","project_tag-penalty-es"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Playable ads penalty | Carrefour promueve el juego FIFA<\/title>\n<meta name=\"description\" content=\"Descubra c\u00f3mo Carrefour utiliza la penalizaci\u00f3n de los anuncios jugables para 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